Projects that shipped.
A snapshot from 25 years across SaaS, brand, post-merger integration, and event activation.
Happy to walk through any of these — or the ones not listed — on a call.
Digital Application
Develop & Launch National Digital Promotions Platform
Client: Foster's Group
End-to-end project lifecycle for a web-based sales & marketing application — discovery,
design, build, delivery. On time, on budget, into the hands of the national sales org.
Corporate Rebrand
Butterworths Legal & LexisNexis
Client: LexisNexis
Corporate rebrand and consolidation program — unifying legacy Butterworths under the
LexisNexis identity across marketing, product, and customer-facing assets.
New Market Launch
Launch LexisNexis Australasia
Client: LexisNexis
Coordinated regional go-to-market for the Australasian rollout — comms strategy,
channel enablement, and launch operations across AU & NZ.
Corporate Rebrand
Century Batteries & GS Yuasa
Client: Century Yuasa
Strategic project roadmap across 4 automotive brands generating
$120M+ in annual revenue. Multi-channel campaigns, retail rollout, agency orchestration.
New Market Launch
GS Yuasa & Yuasa Battery Launch Australasia
Client: Century Yuasa
Regional product launch program — packaging, channel comms, retail activation, and
cross-brand positioning across the Australasian battery market.
Post-Acquisition Integration
APV · Vehicle Solutions
Client: Australian Performance Vehicles
Post-acquisition integration program — technical consolidation, brand unification,
and operational hand-off following the corporate transaction.
Plenty more not listed — including national branding rollouts, Wild Turkey Darts Pro Tour
event activation, and Cargo Bar hospitality work. Happy to walk through specifics relevant to your project.